Video Tips & Tricks

Short clips showing tips, tricks and shortcuts to get the most out of Big Purple Dot
How to Add a Hyperlink to an Image
Adding links to images within your emails will help you keep your emails short and to the point. Your hyperlinks can redirect contacts to a website with additional information, an application or a video that can elaborate on what you reference in an email template.
How to Add an Email Template
With Big Purple Dot, you're able to create and store templates using both plain text and HTML coding. Additionally, you can create templates with images, attachments and hyperlinks. By storing your email templates in your Big Purple Dot account you'll increase how quickly you're able to follow-up with one or more contacts in your database. Also, to help you track how your email templates are performing, we have a reports section dedicated to showing you who is opening your emails and which links they're clicking on.
How to Add an Autoresponse Email
Automating a single email to be sent to one or more contacts when you or a team member applies a specific milestone status tag will ensure the right update or document is sent to contacts in your database right away, every time.
How to Add a Video to an Email Template
You can share videos through email marketing in Big Purple Dot. Videos can easily be shared by adding screenshot images of your video to an email template and simply hyperlinking that screenshot to the website where the video is hosted. Video marketing is an effective way to engage your contacts. To make sure you know how effective your video marketing is working for your business, we make it easy to track who views your videos and when they've viewed them.
How to Add an Image in an Email Template
You have a lot of options when it comes to customizing an email template in your Big Purple Dot account. One option is adding one or more images to a plain text email. Start adding creative images and GIF's to your email templates today! Doing this can help increase engagement, click through rates and ultimately, lead conversion.
How to Send an Email Blast
Sending out an email blast is an effective way to immediately touch your entire contact database with a customized message. An effective email blast would include announcing a new loan program, a new listing, an upcoming open house or a change to a new organization. When done a monthly basis, email blasts can yield an increase in lead conversion.
How to Add an Attachment to an Email Template
You have a lot of options when it comes to customizing an email template in Big Purple Dot. One option is adding attachments. You can attach everything from a checklist to a form-fillable application. Keep in mind that when you send attachments through Big Purple Dot, the attachment is as a hyperlink to a separate webpage. If the attachment is a form-fillable document (i.e. an application), it will still function as a form-fillable document through the hyperlink. Since your attachments are links, you will be able to see who is clicking on your attachments and when they viewed them.
How to Read the Traffic Emails by Month in Reports
When it comes to email marketing, it's important to know if your messages are grabbing the attention of your contacts. With our email reporting, you can track everything from email volume, open rates and click rates. Checking your email reports often will help you to refine your email marketing strategy with subject lines that capture the imagination of your contacts and content that leads to an increase in sales.
How to Connect Zillow Reviews
You can share your most recent Zillow Reviews on every email you send using Big Purple Dot by connecting your Zillow profile to your Big Purple Dot profile. Enhance the stature of brand and your name by connecting your Zillow reviews to your email marketing efforts through Big Purple Dot.
How to Connect Your MailChimp Account
In addition to Big Purple Dot's built-in SMS and Email drip marketing features, we offer a drip marketing soltution through our integration. If you already have or would like to integrate a Mailchimp account, you can do so from the Status Triggers section of your account. Once the connection is established between both platforms, you can easily add or remove contacts in your Big Purple Dot database to drip campaigns you've built out in Mailchimp by simply adding or removing status tags within Big Purple Dot. Using this available integration will save you time if you'd like to utilize pre-existing marketing material in Mailchimp without having to recreate it within your Big Purple Dot.